Best Shopify Apps For 2023

Yuxin Zhu

Yuxin Zhu

Are you looking to level up your Shopify store in 2023? Whether you're just starting out or you're an experienced eCommerce entrepreneur, using the right apps can help you streamline your operations, enhance your customer experience, and boost your sales.

In this article, we’ll be looking at the best Shopify apps for 2023. We'll walk you through everything you need to know, from what these apps do and how they work, to why they're so essential for growing your business.

Plus, we'll provide some key considerations to keep in mind when choosing the right app for your specific needs, as well as answers to some of the most common questions about Shopify apps.

Looking for the best review app for your Shopify store? Check out Replo - the powerful, easy-to-use app that helps you manage reviews, ratings, and Q&A. With Replo, you can easily manage customer feedback, respond to reviews, and gain insights into customer sentiment. Learn more and start using Replo for your Shopify store today!

What Is Shopify?

Shopify is an eCommerce platform that allows individuals and businesses to create an online store to sell their products. It provides tools and features to help users manage their online store, including product management, payment processing, shipping, and marketing.

It’s a popular choice for small to large businesses and offers a range of customizable templates and themes to help users create a unique and professional-looking online store. It also has an app store with various third-party apps and plugins to enhance the platform's functionality.


How Do Shopify Apps Work?

Shopify apps are software programs that can be installed on a Shopify store to extend its functionality and add new features. Third-party developers develop these apps and are available in the Shopify App Store.

They can help store owners with a variety of tasks, such as improving website design, automating marketing campaigns, managing inventory, and streamlining shipping and fulfillment processes.

They work by integrating with the Shopify platform and accessing its APIs to interact with various aspects of the store, such as product catalog, customer data, order history, and more.

Considerations Before Installing A Shopify App

Consider these important factors to make the best decision when choosing a Shopify app.

  • Purpose & Alignment: Determine the app's purpose and ensure it aligns with your business goals.
  • Reviews & Ratings: Check the app's reviews and ratings to understand its reliability, functionality, and customer support.
  • Cost: Consider the app's cost and whether it's a one-time fee or a recurring subscription.
  • Compatibility: Ensure the app is compatible with your store's theme and any other installed apps.
  • Customer Support Options: Verify that the app offers reliable customer support and documentation in case of issues or questions.

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Replo has hundreds of templates to help you launch and test new landing pages - without writing a line of code.

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Best SEO Apps For Shopify

Shopify offers many SEO apps that can help you optimize your website and increase your visibility on search engines.

Here are some of the best SEO apps you should consider:

SEO Booster

SEO Booster provides you with an easy-to-use interface and detailed reports to help you understand and improve your website's SEO. It helps to optimize your website for search engines by offering features such as keyword research and tracking, on-page optimization, link building, and more.

SEO Image Optimizer

SEO Image Optimizer assists users in optimizing their images for search engines by automatically compressing and enhancing images for improved web performance. It also generates alt tags and captions for images, increasing their visibility to search engine crawlers.

SEO Dashboard

SEO Dashboard is an easy-to-use SEO app that helps you to track and manage your website's SEO performance. It provides you with detailed reports and analytics that help you understand and improve your website's SEO. It also includes features such as keyword research, on-page optimization, link building, etc.


Best Shopify Apps For eCommerce

Shopify is a powerful eCommerce platform that helps businesses of all sizes to create a stunning websites, manage their products, and process payments. As businesses grow, they may need additional features and tools to help them succeed.

Shopify apps are a great way to add extra features to your eCommerce store and give you the edge over your competitors.

There is a wide range of Shopify apps available that can help you run your eCommerce store more efficiently. Whether you’re looking for apps to help you with SEO, analytics, marketing, or customer service, there are plenty of options.

Looking for the best Shopify apps to boost your eCommerce store's performance? Visit Replo's Library for inspiration, and schedule a call with us to see how we can help supercharge your store!

Check out: What Is Salesforce eCommerce Cloud? Why Shopify Is Better

Here are the best Shopify apps for eCommerce to help you get the most out of your store:


Oberlo is a dropshipping app that easily imports products from AliExpress and other suppliers into your Shopify store. You can quickly add products to your store and start selling without worrying about inventory or shipping.

Lucky Orange

Lucky Orange is a customer analytics app that helps you track customer behavior on your store. It provides you with heat maps, recordings of customer sessions, and other data to help you better understand how customers interact with your store.


Conversio helps you create automated email campaigns, create product reviews, and set up customer loyalty programs. It helps you create automated campaigns that are tailored to individual customers and increase customer engagement.


Variants helps you create product variations. It allows you to easily create different variations of your products, such as different sizes, colors, or styles.


Recharge is a subscription app that helps you set up recurring customer payments. It helps you create subscription plans and easily manage customer payments.

Product Reviews

Product Reviews help you collect product reviews from customers. It helps you build customer trust and increase sales by displaying customer reviews on your store.

Abandoned Cart Reminder

Abandoned Cart Reminder used to recover abandoned carts. It helps you send automated emails to customers who have left items in their carts and remind them to complete their purchase.

Product Add-Ons

Product Add-Ons help you create custom product options. It helps you create custom product options, such as engraving, gift wrapping, or custom messages.

Best Shopify Apps For Email Marketing

Email marketing is a powerful tool for eCommerce stores to increase sales and engage customers. Shopify provides a range of apps to help merchants with their email marketing efforts.

Here are some of the best Shopify apps for email marketing in 2023:


MailChimp is a popular email marketing platform that allows merchants to easily create and manage campaigns, track sales, and segment customers. It also offers powerful automation tools to help merchants automate their email campaigns.


GetResponse is another popular email marketing platform offering various features, such as autoresponders, segmentation, A/B testing, and more. It also provides integration with Shopify and other platforms.


With Omnisend, online retailers can easily create automated campaigns and categorize customers based on purchasing behavior. This app also provides several features, including A/B testing, advanced analytics, and integration with other platforms.


Klaviyo helps merchants to create automated campaigns and segment customers based on their shopping behavior. It also offers a range of features, such as A/B testing, advanced analytics, and integration with other platforms.

Constant Contact

Constant Contact allows merchants to easily create and manage campaigns, track sales, and segment customers. It also offers powerful automation tools to help merchants automate their email campaigns.

Best Shopify Apps To Increase Sales Value

Replo is a Shopify app that helps increase your store's value by adding features to optimize sales. It offers tools to add upsells, cross-sells, discounts, and track customer behavior to provide insights into how they interact with your store.

Replo also enables adding customer reviews, loyalty programs, and rewards for repeat customers to enhance the shopping experience.

The app also helps to optimize the store for SEO by improving important elements such as page titles and meta descriptions. Replo's range of features is designed to make your store more successful and increase the return on investment.

Replo Logo

Build, test, and iterate on Shopify without the dev time

Replo has hundreds of templates to help you launch and test new landing pages - without writing a line of code.

Get Started Free

Best Shopify App For Page Builder

Page builders can be a great way to create custom pages and improve the design of your Shopify store. Here are some of the best Shopify apps for page building:


With Replo, you can create beautiful, responsive pages quickly and easily. It comes with an intuitive drag-and-drop interface, allowing you to easily customize pages. You can also use Replo to create custom landing pages, product pages, and more.


PageFly is a drag-and-drop page builder that allows you to create custom pages for your store. It offers a wide range of templates and widgets to choose from, and also allows you to create custom code blocks.


GemPages is offers a wide range of templates and customization options. It also includes a library of elements and widgets that can be easily added to your pages.

Page Builder by Shopify

Page Builder by Shopify is an official app by Shopify. It allows you to create stunning pages for your store quickly and easily. It also comes with the drag-and-drop feature, allowing you to customize pages with ease.

Best Shopify App For Affiliate Marketing

Affiliate marketing is a great way to increase your revenue and reach more customers. With Shopify, you can easily set up an affiliate program and start growing your business. With the right affiliate marketing app, you can easily manage, track, and optimize your program.

The best Shopify app for affiliate marketing should allow easy setup, management, tracking, optimization of campaigns, and provide insights into customer behavior.

Features to look for include affiliate link creation, performance tracking, payment options, customer support, tutorials, program customization, and easy integration with other apps. With the right Shopify app, setting up an affiliate program can help grow a business.

Other Shopify Apps To Consider

Here are some additional categories of Shopify apps you may want to consider:

  1. Shipping and Fulfillment: These apps can help you manage shipping rates, print shipping labels, and track orders.
  2. Inventory Management: These apps can help you keep track of inventory levels, set reorder points, and receive notifications when inventory levels are low.
  3. Customer Service: These apps can help you manage customer support inquiries, offer live chat support, and respond to customer reviews.
  4. Accounting and Taxes: These apps can help you manage your finances, track expenses, and generate reports for tax purposes.
  5. Social Media Marketing: These apps can help you create and manage social media campaigns, schedule posts, and track engagement.
  6. Loyalty Programs: These apps can help you create customer loyalty programs, offer rewards for repeat purchases, and track customer engagement.
  7. Product Reviews: These apps can help you collect and display customer reviews, which can help improve trust and increase sales.

Final Thoughts

Shopify is a powerful platform that allows businesses to create successful online stores. To optimize your store and increase sales, you can use a variety of apps, such as those for SEO, email marketing, page building, and affiliate marketing.

By choosing the right apps that fit your specific needs and goals, you can create a unique and successful online store. With Shopify apps, you can take your store to the next level and achieve your business goals.

If you're looking for a powerful review app for your Shopify store, check out Replo. With Replo, you can easily manage reviews, ratings, and Q&A on your store and improve your customer experience. Visit Replo now to learn more and start your free trial!

Ready to take your store to the next level? Don't miss out on our other Shopify articles:


What are good apps for Shopify?

There are several popular categories of apps available for Shopify that can help optimize your store and increase sales. These include SEO, email marketing, page builder, social media, affiliate marketing, shipping, and customer service apps.

It's important to choose apps that fit your specific needs and goals and to browse the Shopify App Store for a wide range of options, with many offering free trials.

Are Shopify apps worth it?

Shopify apps benefit eCommerce businesses as they can help add additional features and functionality to the store.

Using existing apps can save time and money, increasing sales by offering additional payment methods, loyalty programs, and discounts while improving customer experience by adding customer reviews, faster shipping, and better customer service.

What is the top review app on Shopify?

Many review apps are available for Shopify, and Replo is considered the top review app. Replo is a powerful app that helps you manage reviews, ratings, and Q&A on your Shopify store, with features such as automated email campaigns and customization options.

Replo also integrates with other popular Shopify apps and provides insights into customer sentiment to help you manage customer feedback effectively.

Why do you need apps for Shopify?

Shopify apps can enhance and extend Shopify's features and functionalities, enabling businesses to optimize their stores, increase sales, and improve the customer experience.

Shopify apps are essential for businesses that want to maximize their online store's potential.

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