A HighLevel alternative for ecommerce brands
The short answer
Pick HighLevel if you're an agency or a service business that books calls: CRM, texts, calendars and funnels in one place, from $97 a month. Pick Replo if you sell products online and want pages built on your brand for each ad, with your Shopify cart or Replo checkout, and analytics on every page.
Who should pick which
HighLevel
- Best for
- Agencies and service businesses
- Pages
- Website and funnel builder, plus Funnel AI
- Checkout
- Payments and invoicing
- Contacts
- CRM, pipelines, email and texts
- Bookings
- Booking calendars
- Agencies
- Sub-accounts per client; resell it on the top plan
- Measure and test
- Dashboards and reporting
Replo
- Best for
- Product brands selling online
- Pages
- Sites and pages from a prompt, link or Figma, on your brand
- Checkout
- Your Shopify cart, or Replo checkout for one-time USD prices
- Contacts
- Reads Klaviyo; drafts campaigns there for you to send
- Bookings
- No
- Agencies
- A project per client in one workspace
- Measure and test
- Analytics, heatmaps and A/B testing on every page
Prices, plan by plan
Each plan as HighLevel and Replo list it, per month.
HighLevel
- First plan
- Starter: $97 a month, up to 3 sub-accounts
- Next plan
- Unlimited: $297 a month, unlimited sub-accounts
- Free trial
- 14 days
- Usage charges
- Texts, calls, email and some AI tools billed by use
Replo
- First plan
- Starter: $99 a month billed yearly, $119 monthly
- Next plan
- Pro, with onboarding and a Slack channel
- Free trial
- Free plan with 1,000 one-time credits
- Usage charges
- Credits included in each plan
HighLevel's plans from its pricing page; Replo's from /pricing.
When to pick the other one
Best for agencies and booked calls
HighLevel
CRM, texts, calls, calendars and funnels for every client in one login.
Where it loses: pages are generic templates, and there's no Shopify catalog behind them.
Best for selling products from ads
Replo
Pages on your brand from your real products, with analytics on each.
Where it loses: no CRM, texts, calls or bookings; email stays in Klaviyo.
Where Replo fits
Pages that sell your products
Connect your store and Replo builds a page per ad from your real products, with your cart.
- A page per ad or audience
- Your Shopify cart or Replo checkout
- Analytics and heatmaps per page
- A project per client for agencies
Frequently asked questions
- How much does HighLevel cost?
- Starter is $97 a month with up to 3 sub-accounts, Unlimited is $297 a month, and the top plan, which lets you resell HighLevel as your own software, is $497 a month. Texts, calls and some AI tools cost extra by use.
- Is Replo a good HighLevel alternative for agencies?
- For agencies that build pages for ecommerce clients, yes: one workspace, a project per client, pages from each client's products. For agencies that sell CRM, texting and booking to local businesses, HighLevel does more.
- Can I use HighLevel and Replo together?
- Yes. Keep HighLevel for contacts, follow-ups and calls, and build the product pages your ads land on with Replo. Add HighLevel's tracking code to Replo pages in Scripts & Pixels settings to keep forms and tracking in one place.
We read every price from the vendor's own pricing page and recheck them. Spot one that changed? Send us a correction.