"Replo has just made it very easy to scale up. Since we started towards the end of last year, we probably built upwards of 20 different pages on Replo—different product offers, age gates, all of that stuff."
Neil Prendergast, Sr. Director of Growth, Cornbread Hemp
About Cornbread Hemp
Cornbread Hemp, also known as Cornbread, is a family-owned wellness brand founded in 2019 by two cousins from Kentucky. The brand is known for its proprietary "flower only" process—using only the flowers of the hemp plant to produce premium-quality, USDA certified organic CBD and THC products. As a fully vertically integrated brand from plant genetics to manufacturing, Cornbread Hemp offers gummies, oils, THC beverages, and more, all with the mission of providing natural alternatives to traditional medicine.
About Replo
Replo is your all-in-one-solution for selling anything on the Internet. With Replo, you can use a single prompt, image, or URL to generate a full page that's ready to drive sales for your brand; or use our drag-and-drop editor. Use our Analytics and A/B Testing tool to track, measure, and iterate on your pages. Access ready-made templates from over hundreds of different brands.
Start building with Replo today.
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The Challenge: Scaling Conversion Funnels As A Restricted Brand
Before Replo, Cornbread Hemp sent all of their Meta ad traffic directly to standard product detail pages and collection pages. They weren't running dedicated new customer offer tests or experimenting with subscribe-and-save promotions—limiting their ability to mature their advertising strategy.
As Neil Prendergast, Sr. Director of Growth at Cornbread, explains, the team needed a way to rapidly build and test different landing page experiences without relying on heavy development resources.
Being a CBD and THC brand added another layer of complexity—strict advertising policies on Meta and Google meant the team had to be extremely careful about how products were described on any page connected to paid campaigns. Any pages that were linked had to be scrubbed of content containing restricted terms, such as THC or CBD, or risk ad removal or even an account ban.
"We needed to find a platform that made it very easy for us to build templates that we can duplicate, swap out modules and just really create."
— Neil Prendergast, Sr. Director of Growth, @ Cornbread Hemp
The growth team was lean, only about four to five people, that collaborated with a creative team and an agency for their front end development and shopping experience. What they were looking for was a solution that could help them move fast, stay compliant, and ultimately convert more customers from their paid channels.
The Solution: Strategic Funnels Built for Speed and Ad Compliance
Cornbread Hemp's site development agency recommended Replo, citing its custom design components, seamless Shopify Plus integration, and accessible pricing. As Neil puts it:
"It made it really like a no-brainer for us to test and just see—hey, do we see any incremental improvement across our performance metrics by trying different landing pages?"
The team built two distinct funnel strategies on Replo, each tailored to a different audience. For traffic coming through whitelisting partners on Meta, they created educational advertorial landing pages that blend targeted product education with a shoppable buy box at the top—giving new customers the validation and information they need before purchasing.
"Those advertorial or conversion-focused advertorial landing pages have made it really easy for us to blend product education and shopping on one page."
— Neil Prendergast, Sr. Director of Growth, @ Cornbread Hemp
For their main Meta account, especially for more mature campaigns, the team focused on reducing the number of clicks to conversion with streamlined age gates built on Replo that route directly to focused product pages, oftentimes featuring no navigation to decrease distraction. The easier the conversion, the greater the chance a shopper would convert.
Last but not least, Replo's built-in collection of real brand-inspired templates became the engine behind the team's rapid testing.
With Replo, the team could run campaigns with a clean domain that would direct to a specific offer PDP or a shoppable Replo landing page with built-in check out. Cornbread found themselves able to create duplicate pages, swap out modules, and launch new offer tests in a fraction of the time it would have previously taken—building upwards of 20 pages across different product categories (such as gummies versus drinks) and subcategories since onboarding.
As Jon Katz,the Chief Marketing Office at Cornbread Hemp notes:
"Replo is giving us the tools to do it [grow our funnels], which is great. It's been a good partner for us—good for our developer and good for our paid team."
The Result: Dramatic Growth Across Funnel Metrics With Replo
To isolate Replo's impact from seasonal holiday spikes, Neil compared 2025 Q3 performance, before onboarding with Replo, against 2026 Q1 year-to-date results.
The numbers speak for themselves.
Customer acquisition cost dropped 33%, falling from $205 to $138 on Meta. Conversion rate grew to 217% of its pre-Replo CVR, climbing from 0.75% to 1.63%. And checkout initiation rate surged from under 3% to over 7%—a 133% improvement that signals stronger purchase intent across the entire conversion funnel.
"Replo is what has made it feasible for us to really increase the velocity of new customer offer tests from Q4 last year through today."
— Neil Prendergast, Sr. Director of Growth, @ Cornbread Hemp
Beyond the metrics, Replo enabled a fundamental shift in how Cornbread Hemp approaches paid advertising—giving a lean team the tool set to test aggressively and iterate quickly across multiple product lines, all while still staying within ad platform guidelines.
"The fact that we could run a clean domain in a Replo environment and then direct people back to specific offer PDPs or just build shoppable landing pages on Replo made it extremely easy for us to really just mature as a brand."
— Neil Prendergast, Sr. Director of Growth, @ Cornbread Hemp
Closing Thoughts: A Flexible Platform Tailored To Brand Strategy And Growth
Cornbread Hemp's story is a testament to what happens when a lean, scrappy team gets access to the right tools.
By pairing strategic funnel design with Replo's flexible page-building capabilities, the brand has unlocked a new level of performance marketing—one that's compliant, scalable, and deeply attuned to their customers' needs.
Replo is excited to work with brands like Cornbread Hemp to grow their store. Creating a high impact customer journey is both an art and a science, and Replo's mission is to make it as fast and easy as possible.
Looking to try out Replo? Get started here or learn more about the product in our quickstart guide! Join our Discord community or follow us on X to stay updated on the latest.
