Top Shopify stores
Top Shopify home stores, ranked by live ads
Top Shopify home stores this month: over 80 stores run at least 50 live Meta ads. Here are the top 25, led by Rifle Paper Co., Our Place and Chappywrap.
- Shopify home stores with 50+ live ads
- 84
Shopify home stores with 50+ live ads
- live ads counted
- 20,000+
live ads counted
- of those ads mention any offer
- 22%
of those ads mention any offer
The top 10 home stores
1. Rifle Paper Co.
over 1,200 live ads
Home · riflepaperco.com
What to copy: Sell the product, not a discount. None of Rifle Paper Co.'s live ads lead with an offer.
- Oldest live ad
- 56 days
- Video
- 10%
- With an offer
- 0%
Most-advertised page (homepage, over 120 ads): riflepaperco.com
Top offer: Free gift, “Free Collectible Patch with purchases of $75+”
Longest-running ad (56 days): “New Custom Furniture”
2. Our Place
over 890 live ads
Home · fromourplace.com
What to copy: Send ads to a homepage. It's the page Our Place's ads point at most, with over 90 ads.
- Oldest live ad
- 15 days
- Video
- 46%
- With an offer
- 13%
Most-advertised page (homepage, over 90 ads): fromourplace.com
Top offer: Free shipping, “free shipping”
Longest-running ad (15 days): “Shop the Always Pan”
3. Chappywrap
over 840 live ads
Home · chappywrap.com
What to copy: Sell the product, not a discount. None of Chappywrap's live ads lead with an offer.
- Oldest live ad
- 130 days
- Video
- 46%
- With an offer
- 0%
Most-advertised page (collection page, over 160 ads): chappywrap.com/collections/the-holiday-collection
Longest-running ad (130 days): “ChappyWrap”
4. Helix Sleep
over 830 live ads
Home · helixsleep.com
What to copy: Point most ads at one page. 63% of Helix Sleep's live ads send shoppers to one signup page.
- Oldest live ad
- 438 days
- Video
- 49%
- With an offer
- 14%
Most-advertised page (signup page, over 520 ads): go.helixsleep.com/helix-showroom-partners
Top offer: Percent off, “25% Off Award-Winning Mattresses”
Longest-running ad (438 days): “Find a showroom near you!”
5. Ruggable
over 800 live ads
Home · ruggable.com
What to copy: Send ads to a collection page. It's the page Ruggable's ads point at most, with over 130 ads.
- Oldest live ad
- 153 days
- Video
- 46%
- With an offer
- 17%
Most-advertised page (collection page, over 130 ads): ruggable.com/collections/sale
Top offer: Sitewide sale, “Flash Sale Savings: Up to 25% Off”
Longest-running ad (153 days): “Liberty: A Proper Classic, Newly Arrived”
6. Uproot Clean
over 740 live ads
Home · uprootclean.com
What to copy: Make video the default. 90% of Uproot Clean's live ads are video.
- Oldest live ad
- 487 days
- Video
- 90%
- With an offer
- 15%
Most-advertised page (product page, over 170 ads): uprootclean.com/products/uproot-lcp
Top offer: Buy some, get some free, “BUY 2 GET 2”
Longest-running ad (487 days): “Now at Target: The Uproot Cleaner You’ve Seen Everywhere!”
7. Ooni
over 680 live ads
Home · ooni.com
What to copy: Point most ads at one page. 49% of Ooni's live ads send shoppers to one homepage.
- Oldest live ad
- 119 days
- Video
- 33%
- With an offer
- 24%
Most-advertised page (homepage, over 330 ads): ooni.com
Top offer: Percent off, “exclusive 10% discount!”
Longest-running ad (119 days): “$100 Off Karu 12 Multi-fuel Oven”
8. Boll & Branch
over 610 live ads
Home · bollandbranch.com
What to copy: Send ads to a collection page. It's the page Boll & Branch's ads point at most, with over 60 ads.
- Oldest live ad
- 126 days
- Video
- 31%
- With an offer
- 29%
Most-advertised page (collection page, over 60 ads): bollandbranch.com/collections/equestrian-edit
Top offer: Percent off, “20% OFF”
Longest-running ad (126 days): “Percale Hemmed Pillowcase Set”
9. Brooklinen
over 570 live ads
Home · brooklinen.com
What to copy: Send ads to a collection page. It's the page Brooklinen's ads point at most, with over 110 ads.
- Oldest live ad
- 176 days
- Video
- 74%
- With an offer
- 13%
Most-advertised page (collection page, over 110 ads): brooklinen.com/collections/all-sheets
Top offer: Percent off, “15% off sitewide”
Longest-running ad (176 days): “Classic HCB: Core Set”
10. UrbanStems
over 570 live ads
Home · urbanstems.com
What to copy: Point most ads at one page. 83% of UrbanStems's live ads send shoppers to one collection page.
- Oldest live ad
- 65 days
- Video
- 94%
- With an offer
- 1%
Most-advertised page (collection page, 480 ads): urbanstems.com/collections/bestsellers-pm-a?sort_by=availability
Longest-running ad (65 days): “Over 20,000 5-Star Reviews”
Ranks 11 to 25
| Rank | Store | Live ads | Oldest live ad |
|---|---|---|---|
| 11 | Stanley | over 540 | 113 days |
| 12 | Pluto | over 540 | 125 days |
| 13 | Branch Basics | over 460 | 31 days |
| 14 | Avocado | over 450 | 41 days |
| 15 | Lodge Cast Iron | over 440 | 110 days |
| 16 | Sand Cloud | over 430 | 86 days |
| 17 | Bedsure | over 420 | 105 days |
| 18 | Craighill | over 410 | 258 days |
| 19 | Nana Jacqueline | over 300 | 267 days |
| 20 | Damson Madder | over 290 | 25 days |
| 21 | Cosori | over 270 | 235 days |
| 22 | Brümate | over 270 | 397 days |
| 23 | Burrow | over 240 | 156 days |
| 24 | Gozney | over 240 | 237 days |
| 25 | Larq | over 240 | 136 days |
Where home stores send ad traffic
Live ads by landing page type, across all 84 stores that qualify.
Collection page
8,394 ads · 42%
Product page
5,638 ads · 28%
Homepage
3,084 ads · 16%
Offer page
965 ads · 5%
Signup page
671 ads · 3%
Marketplace listing
382 ads · 2%
Build a store like these
Replo builds your home store and the pages your ads land on, on your brand and products.
Frequently asked questions
- What are the top Shopify home stores?
- By live Meta ads this month: Rifle Paper Co. (over 1,200 live ads), Our Place (over 890) and Chappywrap (over 840). The list counts ads running when we last checked, from each store's own Facebook and Instagram pages.
- Do Shopify home stores run discounts in their ads?
- Less than you'd think. 22% of the over 20,000 live ads from the 84 stores that qualify mention any offer, from percent off to free shipping. The rest sell the product alone.
- How is this home list made?
- We count each store's live Meta ads, keep stores whose site runs on Shopify with at least 50, and rank them. Stores that use Replo are left out. We recount every month.
Other categories
Top clothing stores
131 Shopify stores ranked by live ads.
Top beauty and personal care stores
215 Shopify stores ranked by live ads.
Top food and drinks stores
83 Shopify stores ranked by live ads.
Top shoes, bags and accessories stores
63 Shopify stores ranked by live ads.
Top health and supplements stores
37 Shopify stores ranked by live ads.
All Shopify stores
The top 25 across every category.
