Triple Whale alternatives, priced for a $1M store
The short answer
Triple Whale is free with first- and last-click credit; multi-touch costs a quote based on your sales. Shopify Analytics and Google Analytics 4 also credit channels for free. Lifetimely ($149 a month) and Peel ($179 a month billed yearly) price by orders. Polar Analytics and Northbeam start at $750 and $1,500.
How we ranked
Ordered by the monthly price, billed yearly where offered, of the cheapest plan a store with 1,000 orders a month (about $1M a year in sales) can run on. Ties go to the tool with more attribution models on that plan. Tools that only quote come last.
Prices and plans come from each tool's own pricing page or Shopify App Store listing, at list price. Shopify Analytics counts as $0 because every Shopify store already pays for it. Polar Analytics and Northbeam print a starting price that rises with sales or pageviews. We didn't score accuracy or support. Replo is ours, ranked by the same rule.
Three tools credit sales to channels for free; paid plans run from $99 to $1,500 a month.
Eight analytics tools, priced the same way
The cheapest plan for 1,000 orders a month, and how it credits each sale.
1. Shopify Analytics
Included
- Price at 1,000 orders
- Included in every Shopify plan, from $29 a month billed yearly
- Credit for each sale
- Last non-direct click, last click, first click, any click and linear
- Free way in
- Already in your Shopify admin
2. Google Analytics 4
Free
- Price at 1,000 orders
- Free
- Credit for each sale
- Data-driven, paid and organic last click, and Google paid channels last click
- Free way in
- Free
3. Triple Whale
Free
- Price at 1,000 orders
- Free; paid plans quoted by sales
- Credit for each sale
- First- and last-click attribution with the Triple Pixel; multi-touch from Foundation
- Free way in
- Free plan, no card
4. Replo
Starter
- Price at 1,000 orders
- $99 a month, billed yearly
- Credit for each sale
- Reads the credit Triple Whale, Northbeam or Google Analytics 4 gives; splits revenue across Replo pages
- Free way in
- Free plan to try it
5. Lifetimely
M
- Price at 1,000 orders
- $149 a month, up to 3,000 orders
- Credit for each sale
- Ad spend, revenue, CPC and ROAS across channels
- Free way in
- Free plan to 50 orders; 14-day trial
6. Peel
Core
- Price at 1,000 orders
- $179 a month billed yearly, up to 6,000 orders
- Credit for each sale
- Multi-touch attribution with UTMs, on every plan
- Free way in
- 7-day free trial, no card
7. Polar Analytics
Core
- Price at 1,000 orders
- From $750 a month, priced on online GMV
- Credit for each sale
- Multi-touch attribution
- Free way in
- A demo first
8. Northbeam
Starter
- Price at 1,000 orders
- From $1,500 a month, set by pageviews
- Credit for each sale
- First-party multi-touch attribution across every ad channel, with view-through credit
- Free way in
- A demo first
Plans and prices from each tool's own pricing page or app listing, billed yearly where both are offered. We recheck them every month.
What each tool is built around
Attribution is one job. Profit, retention and warehouses are others.
Shopify Analytics
Included
- Built for
- 200+ real-time reports plus custom analytics on every plan
- Also includes
- Sidekick answers questions about your store's own data
- Setup
- Nothing; it's in your Shopify admin
Google Analytics 4
Free
- Built for
- Traffic and conversions across your whole site and apps
- Also includes
- Audiences and Google Ads links; Analytics 360 under a contract
- Setup
- Add the Google tag to your store
Triple Whale
Free
- Built for
- Store, ad and email data in one view, with its own pixel and Moby AI
- Also includes
- Dashboards and a SQL editor on Foundation; MMM and incrementality on Enterprise
- Setup
- Install the Triple Pixel on your store
Replo
Starter
- Built for
- Questions across the tools you already pay for, and the page or report that follows
- Also includes
- Scheduled reports by email, plus visits, carts and orders on every Replo page
- Setup
- Connect each tool once; Replo pages track when you publish
Lifetimely
M
- Built for
- Daily profit and loss, predictive LTV, CAC and payback, cohorts and benchmarks
- Also includes
- An AI profit agent and an MCP connector on every paid plan
- Setup
- Install the Shopify app; add costs and ad accounts
Peel
Core
- Built for
- 30+ cohort KPIs, RFM segments, subscription connectors and daily Slack or email digests
- Also includes
- Snowflake access for SQL, and custom reports on higher plans
- Setup
- Connect Shopify; data loads before the trial starts
Polar Analytics
Core
- Built for
- A data warehouse your team runs SQL and BI on
- Also includes
- Dedicated Snowflake database, first-party pixel, unlimited users and historical data
- Setup
- Connect sources and install the Polar Pixel, with a success manager
Northbeam
Starter
- Built for
- Brands spending under $1.5 million a year on ads; Professional up to $500,000 a month
- Also includes
- Media mix modeling and incrementality as options on Enterprise
- Setup
- Install its pixel; a demo before you see a price
From each tool's pricing page, app listing and help docs.
Triple Whale and Polar Analytics print no paid prices; Northbeam, Peel and Lifetimely do.
The right analytics tool for each store
Most stores looking past Triple Whale want one of these. Pick by the question you need answered.
Best for sales and channels, already paid for
Shopify Analytics
Five attribution models on every plan, with nothing to install.
Where it loses: it only counts ad spend from channels that send cost data to Shopify.
Best for traffic across your whole site
Google Analytics 4
Data-driven attribution across channels, free, with Google Ads built in.
Where it loses: it shows sessions and events, not profit, and other ad networks' spend needs an import.
Best for one dashboard for every channel
Triple Whale
Puts store, ads and email in one view, with first- and last-click credit free.
Where it loses: multi-touch credit needs a paid plan, priced by GMV on a sales call.
Best for one answer across your tools
Replo
Reads Shopify, Google Analytics 4, Meta, Triple Whale and more together, then builds the report or page.
Where it loses: it has no pixel of its own and credits no ad channel; it reads the tools that do.
Best for profit and lifetime value
Lifetimely
Daily profit and loss with costs, CAC and predicted LTV, priced by orders.
Where it loses: attribution is ad spend and ROAS by channel, not each order's path.
Best for repeat buyers and subscriptions
Peel
Goes deepest on cohorts, repeat purchase and subscriptions, with every feature on every plan.
Where it loses: it's built for retention more than ad spend; $199 month-to-month.
Best for teams that want a warehouse
Polar Analytics
Copies every channel into your own Snowflake warehouse, with attribution and AI on top.
Where it loses: there's no free plan, and Core starts at $750 a month.
Best for big, multi-channel ad budgets
Northbeam
First-party multi-touch attribution across every ad channel, with credit for ad views.
Where it loses: it starts at $1,500 a month, the most on this list.
What Replo's analytics cover today
Replo reads the tools you connect and tracks the sites it publishes. Here's where that stops.
Covers today
- Shopify sales totals, GA4 and ads
- Triple Whale and Northbeam numbers
- Visits, carts and orders by page
- Reports emailed on a schedule
- A new page from the answer
Doesn't cover yet
- Its own pixel or ad attribution
- Product and customer-level Shopify data
- Profit with costs and fees
- Media mix modeling
Where Replo fits
Ask once, across every tool
Keep the attribution tool you trust. Replo reads it next to Shopify, Google Analytics 4, Meta and Klaviyo, answers in one chat, and emails the report every Monday.
Frequently asked questions
- What is the best Triple Whale alternative?
- It depends on the job. Shopify Analytics and Google Analytics 4 for free channel credit. Lifetimely for profit and LTV. Peel for repeat buyers. Polar Analytics for a data warehouse. Northbeam for big multi-channel ad budgets. See Triple Whale vs Northbeam.
- How much does Triple Whale cost?
- The Free plan costs nothing and includes the Triple Pixel with first- and last-click attribution. Foundation, Automate and Enterprise are priced on a walkthrough, by your annual GMV. Paid plans are 12-month subscriptions, billed monthly or yearly with two months free. Its pricing page prints no paid prices.
- Is there a free Triple Whale alternative?
- Yes. Google Analytics 4 is free with data-driven attribution. Shopify Analytics comes with every Shopify plan and offers five attribution models, including first click and linear. Lifetimely is free up to 50 orders a month.
- Is Polar Analytics cheaper than Triple Whale?
- Not to start. Triple Whale has a free plan; Polar Analytics has none, and its Shopify listing starts Core at $750 a month, priced on online sales. Both price paid plans by your sales, so compare quotes at your GMV. Replo vs Polar Analytics.
- Does Replo work with Triple Whale?
- Yes. Connect Triple Whale with an API key and Replo reads its ROAS, MER and each order's touchpoints next to Shopify, Google Analytics 4 and your ad accounts. Replo and Triple Whale, or use it from Claude.
- Where does Replo's analytics lose?
- On attribution. Replo has no pixel of its own and doesn't credit sales to ad channels; it reads the tools that do. It doesn't yet answer product- or customer-level Shopify questions or track profit. Starter is $99 a month billed yearly, $119 monthly. It ranks number 4 of 8 by our rule.
We read every price from the vendor's own pricing page and recheck them. Spot one that changed? Send us a correction.
