Brand ads
Our Place ads: what it runs, and the ad that lasts
What Our Place runs on Facebook and Instagram, where those ads send shoppers, and the ad it has kept running longest.
- live Meta ads
- 970
live Meta ads
- carousel ads
- 50%
carousel ads
- median age of a live ad
- 8 days
median age of a live ad
- land on a product page
- 61%
land on a product page
Our Place's longest-running live ad
Shop the Always Pan
“Non-toxic by design. ✔️Made without PFAS, lead, or cadmium ✔️Advanced ceramic nonstick coating ✔️Heats quickly and evenly”
80 live ads carry the same words.
15 days live · Video · Product showcase hook · Lands on a homepage
See it in Meta's Ad LibraryWhat the numbers say
Our Place's longest-running live ad has run 15 days: a video ad with a product showcase hook that lands on a homepage. Across the account, 61% of live ads send shoppers to a product page. Bold claim hooks lead 45% of its ads. Its most-used opening line appears on 101 live ads.
The opening lines it repeats
The first line of the ad copy, grouped, with how many live ads use it.
“Cook with peace of mind. Our ceramic cookware is made without PFAS, so you can focus on the meal, not the materials.”
101 ads
“Non-toxic by design.”
80 ads
“Designed for the way you live. High-performance ceramic made to look as beautiful on your stove as it does on your table.”
37 ads
“Back in Stock: The Carbon Steel Wok, Designed With Kenji López-Alt. Get yours before it sells out again.”
36 ads
“Built for a lifetime of cooking.”
34 ads
“Meet Vanilla Bean, our newest limited-edition ceramic cookware color. Get your matching cookware set before they sell out.”
26 ads
How the ads open, and what they pitch
Each ad's opening is read as a hook type, and its pitch as an angle.
Hook type
Bold claim
435 ads · 45%
New or launch
140 ads · 14%
Product showcase
117 ads · 12%
Expert or celebrity
71 ads · 7%
Question
55 ads · 6%
Customer quote
32 ads · 3%
Angle
Clean or non-toxic
361 ads · 37%
Convenience
268 ads · 28%
Quality or craft
113 ads · 12%
Proof
97 ads · 10%
How it works
56 ads · 6%
Comparison
15 ads · 2%
Where the ads land
The pages with the most live ads pointing at them.
- fromourplace.com/collections/titanium-cookware
Collection page · 100 ads
- fromourplace.com
Homepage · 99 ads
- fromourplace.com/collections/ceramic-cookware
Collection page · 96 ads
- fromourplace.com/products/always-essential-cooking-pan
Product page · 95 ads
- fromourplace.com/products/wonder-oven
Product page · 86 ads
- fromourplace.com/products/carbon-steel-wok
Product page · 54 ads
Turn this ad into your own page
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Frequently asked questions
- How many Facebook ads is Our Place running?
- 970 live Meta ads, counted across Facebook and Instagram. 50% are carousels, 44% are videos, 5% are images. Half of its live ads started in the last 8 days.
- What is Our Place's longest-running ad?
- A video ad that has run 15 days. It opens: “Non-toxic by design. ✔️Made without PFAS, lead, or cadmium ✔️Advanced ceramic nonstick coating ✔️Heats quickly and…” It sends shoppers to a homepage.
- Where do Our Place's ads send shoppers?
- Mostly to product pages (61%) and collection pages (28%). The page with the most live ads is fromourplace.com/collections/titanium-cookware, linked from 100 of them.
Keep exploring
Our Place is not affiliated with Replo.