Skip to main content
Start for FreeBook a demo

Brand ads

Stanley ads: what it runs, and the ad that lasts

What Stanley runs on Facebook and Instagram, where those ads send shoppers, and the ad it has kept running longest.

All Stanley ads in Meta's Ad Library
live Meta ads
Over 540

live Meta ads

carousel ads
58%

carousel ads

median age of a live ad
5 days

median age of a live ad

land on a collection page
91%

land on a collection page

Stanley's longest-running live ad

No spills, no sweat.

“Built for the grind, the unwind, and everything in between.”

2 live ads carry the same words.

113 days live · Video · Bold claim hook · Lands on a product page

See it in Meta's Ad Library

What the numbers say

Stanley's longest-running live ad has run 113 days: a video ad with a bold claim hook that lands on a product page. Across the account, 91% of live ads send shoppers to a collection page. Audience callout hooks lead 36% of its ads. Its most-used opening line appears on 47 live ads.

The opening lines it repeats

The first line of the ad copy, grouped, with how many live ads use it.

  1. “The Stanley 1913 Fall Collection is here. Shop the latest.”

    47 ads

  2. “Gifts for everyone. All in one place.”

    47 ads

  3. “Wrapped for the season. Built for life. Shop the Stanley 1913 Holiday Collection.”

    46 ads

  4. “A little something for their morning routine. Shop gifts from the Stanley 1913 Holiday Collection.”

    42 ads

  5. “For the one who’s always training for something. Shop shakers, bottles, and tumblers built to keep pace.”

    21 ads

How the ads open, and what they pitch

Each ad's opening is read as a hook type, and its pitch as an angle.

Hook type

  • Audience callout

    195 ads · 36%

  • Bold claim

    159 ads · 29%

  • Product showcase

    85 ads · 15%

  • New or launch

    76 ads · 14%

  • First-person story

    16 ads · 3%

  • Demo

    7 ads · 1%

Angle

  • Gifting

    254 ads · 46%

  • Identity

    170 ads · 31%

  • Problem and fix

    36 ads · 7%

  • Quality or craft

    36 ads · 7%

  • How it works

    33 ads · 6%

  • Price or value

    15 ads · 3%

Where the ads land

The pages with the most live ads pointing at them.

  1. stanley1913.com/collections/gifts-for-all

    Collection page · 158 ads

  2. stanley1913.com/collections/fall-drinkware-collection

    Collection page · 156 ads

  3. stanley1913.com/collections/mugs-cups

    Collection page · 63 ads

  4. stanley1913.com/collections/gifts-for-him

    Collection page · 22 ads

  5. stanley1913.com/collections/halloween

    Collection page · 19 ads

  6. stanley1913.com/collections/gifts-for-her

    Collection page · 18 ads

Turn this ad into your own page

Replo builds a page that keeps the promise of Stanley's longest-running ad, on your brand and products.

Build my page

Frequently asked questions

How many Facebook ads is Stanley running?
Over 540 live Meta ads, counted across Facebook and Instagram. 58% are carousels, 42% are videos. Half of its live ads started in the last 5 days.
What is Stanley's longest-running ad?
A video ad that has run 113 days. It opens: “Built for the grind, the unwind, and everything in between.” It sends shoppers to a product page.
Where do Stanley's ads send shoppers?
Mostly to collection pages (91%) and product pages (8%). The page with the most live ads is stanley1913.com/collections/gifts-for-all, linked from 158 of them.

Keep exploring

Stanley is not affiliated with Replo.

Keep reading