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Brand ads

Thursday Boots ads: what it runs, and the ad that lasts

What Thursday Boots runs on Facebook and Instagram, where those ads send shoppers, and the ad it has kept running longest.

live Meta ads
Over 1,300

live Meta ads

image ads
52%

image ads

median age of a live ad
52 days

median age of a live ad

land on a product page
60%

land on a product page

Thursday Boots's longest-running live ad

Duchess | Glazed Ginger

“Thursday Boots! ☑️ Comfortable, Versatile, & Durable 📦 Free Shipping & Returns”

200 days live · Carousel · Bold claim hook · Lands on a collection page

See it in Meta's Ad Library

What the numbers say

Thursday Boots's longest-running live ad has run 200 days: a carousel ad with a bold claim hook that lands on a collection page. Across the account, 60% of live ads send shoppers to a product page. Bold claim hooks lead 52% of its ads. Its most-used opening line appears on 29 live ads.

The opening lines it repeats

The first line of the ad copy, grouped, with how many live ads use it.

  1. “Introducing the Coda Boot 🖤”

    29 ads

  2. “Trust me...they look even better in person! 👀”

    29 ads

  3. “Back in Stock in Limited Quantities!! 😍”

    17 ads

  4. “Thursday Boots are perfect for guys who understand quality and don’t want to pay a high retail mark-up”

    15 ads

  5. “The Highest Quality Leather Jackets Sold at the Lowest Sustainable Markup Possible.”

    14 ads

How the ads open, and what they pitch

Each ad's opening is read as a hook type, and its pitch as an angle.

Hook type

  • Bold claim

    707 ads · 52%

  • Product showcase

    255 ads · 19%

  • New or launch

    233 ads · 17%

  • Number as proof

    34 ads · 2%

  • First-person story

    31 ads · 2%

  • Curiosity

    25 ads · 2%

Angle

  • Quality or craft

    926 ads · 68%

  • Identity

    205 ads · 15%

  • Price or value

    148 ads · 11%

  • Convenience

    20 ads · 1%

  • Transformation

    19 ads · 1%

  • Proof

    16 ads · 1%

Where the ads land

The pages with the most live ads pointing at them.

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Frequently asked questions

How many Facebook ads is Thursday Boots running?
Over 1,300 live Meta ads, counted across Facebook and Instagram. 52% are images, 42% are videos, 6% are carousels. Half of its live ads started in the last 52 days.
What is Thursday Boots's longest-running ad?
A carousel ad that has run 200 days. It opens: “Thursday Boots! ☑️ Comfortable, Versatile, & Durable 📦 Free Shipping & Returns” It sends shoppers to a collection page.
Where do Thursday Boots's ads send shoppers?
Mostly to product pages (60%) and collection pages (37%). The page with the most live ads is thursdayboots.com/collections/mens, linked from 165 of them.

Keep exploring

Thursday Boots is not affiliated with Replo.