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Turn your link in bio into a store

Your link in bio is the one tap from Instagram or TikTok to a page you control. Make that page sell.

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What it is
The page your social profile links to
Checkout on the page
Digital and simple products, one-time USD prices
Replo's cut of sales
None

What a link in bio is

A link in bio is the web address in your Instagram, TikTok or YouTube profile. Every post that says "link in bio" sends people there.

Most sellers point it at a list of links. That works as a menu, but every product sits one more tap away, on a page that doesn't show prices or take payment.

A list of links, or a store

A list of links sends followers somewhere else to buy. A store page lets them pay where they land.

A list of linksA store page
What a follower seesButtons with titlesProducts with photos and prices
Taps to payTwo or more, on another siteOne, on the same page
Your newest dropOne button among manyAt the top, with a buy button
What you learnWhich button got tappedWhat sold, and where people stopped
A product page built in Replo: a notebook photo beside its name, a $24 price, color swatches and an Add to bag button

A store page built in Replo: the product, its price and an Add to bag button on the page.

What brands' bio links look like

Three real bio links, as captured. Count the taps between a follower and checkout.

  • Dirty Labs' Linktree on a phone: a profile photo, then a column of article links

    linktr.ee/dirty_labs

    Dirty Labs

    19 links; the first product is link 12, and the shop is link 15.

  • Blissy's bio link page on a phone: a sale banner over a column of collection buttons

    linkin.bio/blissybrand

    Blissy

    A sale banner over collection buttons, each opening another page.

  • Maeve Chocolate's Linktree on a phone: three buttons for website, bonbons and tours

    linktr.ee/maevechocolate

    Maeve Chocolate

    Three buttons for the website, bonbons and tours, with products a page away.

What a bio link store needs

  • Your newest drop at the top
  • A price on every product
  • Buy buttons that open checkout
  • Apple Pay and Google Pay
  • An email signup for next drops
  • Your own domain
  • Fast to load on a phone
Replo's Site settings on the Domains tab, with a field to connect a domain you already own

Connect your own domain in Site settings. Until then, the page is live on a replosites.com address.

How to build one with Replo

  1. Tell Replo what you sell: product names, prices in USD and a photo of each.
  2. Replo builds a store with your newest drop first and a buy button on every product.
  3. Finish Stripe Express setup, a few minutes, so payouts go to your bank.
  4. Publish on your own domain and paste the address into your Instagram and TikTok profiles.
  5. Check the heatmap after a week to see which products followers tap and which they skip.
Replo's chat with the Shopify Products list open, each product with its price, next to workflows such as Build a store from scratch

Connected to Shopify? Type @ in Replo's chat to pull a product and its price into the prompt.

Frequently asked questions

What is a link in bio?
It's the one web address in your social profile. On Instagram and TikTok, posts send people to it with "link in bio". It can open a list of links, your homepage, or a page built to sell.
What should my link in bio go to if I sell products?
A page that shows your products with prices and lets people pay there. Put your newest drop first, keep the rest to a short list, and add an email signup so followers who don't buy today hear about the next drop.
Can I sell from my link in bio without a website?
Yes. Replo builds a store with checkout on it and publishes it on your own domain or a replosites.com address. Replo checkout sells digital and simple products at one-time USD prices.
Can my bio link store sell sizes, colors or subscriptions?
Not with Replo checkout, which takes one-time payments for products without variants. Connect Shopify and every buy button on the page uses your Shopify cart and checkout instead.
Can't I just do this in ChatGPT or Claude?
They can draft a site. Replo also knows your brand and catalog, puts your cart and checkout behind every button, hosts the site on your domain, and measures how it converts. And if you like working in Claude or ChatGPT, you can use Replo from inside both.
Replo's Use Shopify checkout dialog: checkout runs on Shopify, your live catalog syncs, and subscriptions keep working

Selling sizes or subscriptions? Switch to Shopify checkout and every buy button uses your Shopify cart.

Build the page your bio links to

Fill in the brackets and send it. Replo builds the page with checkout behind every buy button.

Your first message

Build a link in bio store for [brand name]. Put [newest product] at the top, then [two more products] with prices in USD and a buy button on each. Add an email signup for our next drop.

Start with this prompt
Replo's Use Klaviyo in Replo workflow: step 1, Connect Klaviyo, with a Connect button, then step 2, Ask Replo about Klaviyo

Connect Klaviyo in Replo so drop signups from your bio link store land on your list.

See what works, then improve it

Every site you publish comes with analytics, heatmaps, A/B testing and reports.

  • Live

    Analytics on every page

    See visits, traffic sources and sales for every page you publish.

    See analytics

  • Live

    Heatmaps

    See where visitors click and how far they scroll on each page.

    See heatmaps

  • Live

    Reports on a schedule

    Get your site's traffic and sales emailed to your team daily or weekly.

    See reports

  • Live

    A/B testing

    Split traffic between two versions of a page and keep the one that wins.

    How it works

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