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Make a PayPal payment link that sells

Make a PayPal payment link from a business account, see what each sale costs, and know when a link stops being enough.

Start for free
Fee
2.99%–3.49% plus a fixed fee
Subscriptions
Not on Payment Links
Buyers pay with
PayPal, Venmo, card or Apple Pay

What a PayPal payment link is

A PayPal payment link is a web address that opens a PayPal checkout for a product or service you set up, with its price, shipping and tax. Buyers pay with PayPal, Venmo, Pay Later, a card or Apple Pay.

You make it from a PayPal business account, and PayPal gives you a QR code with it. One link can be paid by many buyers, and you can change the price later without sending a new link.

How to make a PayPal payment link

  1. Log in to a PayPal business account and open Payment Links.
  2. Add the product or service, its price, and any shipping and tax.
  3. Click build it to get the link and a QR code.
  4. Share the link, or put it behind the buy button on a sales page.
Replo docs: ask Replo to create the product with the prompt 'Use this PayPal link as its external checkout', and Replo points its Buy Now button at PayPal checkout

Paste the PayPal link into Replo's chat, and every Buy Now button on the page opens it.

What a PayPal payment link costs

No setup or monthly fee. PayPal takes a percentage plus a fixed fee; this uses 49¢, from its merchant fees page.

Paid withPayPal's feeFee on $80You keep
Card or Apple Pay2.99% + 49¢$2.88$77.12
PayPal or Venmo3.49% + 49¢$3.28$76.72
Card from abroad4.49% + 49¢$4.08$75.92
Bar chart of the fee on an $80 sale: Stripe card $2.62, PayPal card $2.88, Square Free plan $2.94, PayPal paid with PayPal or Venmo $3.28

The seller links are 66¢ apart on an $80 sale, so pick the app your buyers already use.

What PayPal can't do for a sale

  • Needs a PayPal business account
  • No subscriptions on the link
  • Venmo shows only to US buyers
  • The checkout page is PayPal's
  • No page to explain the offer

When a link alone isn't enough

Visitors want to know what they get before paying. Replo builds that page and points its buttons at your link.

You needA payment link aloneA Replo page + your link
Explain the offer before the priceNoYes
Reviews, photos and answersNoYes
Your own domainProvider's addressYes
Several products on one pageOne link eachYes, a button each
See which ad brought the saleUTM tags onlyVisits, clicks and heatmaps
Replo docs, How It Works: customer lands on your Replo page, clicks Buy Now, the button redirects to your external checkout link, and the customer pays there

The Replo page makes the case; its Buy Now button sends the buyer to your payment link to pay.

Frequently asked questions

How much does a PayPal payment link cost?
Nothing to create and no monthly fee. On each US sale PayPal takes 2.99% for cards and Apple Pay, or 3.49% for PayPal and Venmo, plus a fixed fee: 49¢ on its merchant fees page, 10¢ on its Payment Links page. Buyers abroad add 1.5%. Compare orders in the payment processing fee calculator.
Is a PayPal payment link the same as PayPal.Me?
No. PayPal.Me is a personal link where the payer types an amount. A Payment Link comes from a business account and sells a set product or service at a set price, with shipping and tax, which is what you want behind a buy button.
Do buyers need a PayPal account?
No. Buyers can pay by debit or credit card or Apple Pay without a PayPal account. Those with one can pay with PayPal, Pay Later or, in the US, Venmo.
Can a PayPal payment link take a subscription?
Not that PayPal lists. Its Payment Links page covers one-off products and services, plus amounts the buyer sets for deposits. For recurring billing, a Stripe payment link with a recurring price does it.
Can Replo make the PayPal payment link for me?
No. You make the link in PayPal and paste it into Replo. Replo builds the sales page around it and points every buy button at your link, so payments and orders stay in your PayPal account.
Where do these steps and fees come from?
From each company's own pages: PayPal: Payment Links, PayPal: Merchant fees. Fees change, so check them before you set a price.
Replo docs, When to Sell on Replo: perfect for digital content or products, simple SKUs and testing demand; not for physical products or large catalogs with variants

Replo checkout suits digital products and simple items. For subscriptions or shipping, keep the payment link.

Build the page around your link

Fill in the brackets and send it. Replo builds the sales page and points every button at your PayPal link.

Your first message

Create a product called [product name] at [price]. Use this PayPal link as its checkout: [your link]. Then build a sales page for it: who it's for, what they get, three reviews, and a buy button in every section.

Start with this prompt

See what works, then improve it

Every site you publish comes with analytics, heatmaps, A/B testing and reports.

  • Live

    Analytics on every page

    See visits, traffic sources and sales for every page you publish.

    See analytics

  • Live

    Heatmaps

    See where visitors click and how far they scroll on each page.

    See heatmaps

  • Live

    Reports on a schedule

    Get your site's traffic and sales emailed to your team daily or weekly.

    See reports

  • Live

    A/B testing

    Split traffic between two versions of a page and keep the one that wins.

    How it works

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