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Make a Square payment link that sells

Make a Square payment link for an item or an event, see what each sale costs, and when to add a page.

Start for free
Fee
3.3% + 30¢ on the Free plan
Subscriptions
Yes, set a recurring frequency
Buyers pay with
Credit or debit card

What a Square payment link is

A Square payment link is a web address that opens a Square checkout. You pick what it does: collect a payment, sell an item, accept a donation, or sell an event or class.

You make it in Square Dashboard or the Square Point of Sale app, and share it as a link, a QR code, a buy button, an email or a social post. Sales show up per link in your Square reports.

How to make a Square payment link

  1. In Square Dashboard, go to Payments & orders, then Payment links, and click Create link.
  2. Choose Collect a payment, Sell an item, or Sell an event or class, and click Continue.
  3. Add a title and price, set one-time or recurring, and add a picture, tips or up to two fields.
  4. Click Save, then click Share to copy the link or its QR code.
  5. Put the link behind the buy button on a sales page, so buyers see what they get first.
Replo docs: ask Replo to create the product with the prompt 'Use this Square link as its external checkout', and Replo points its Buy Now button at Square checkout

Paste the Square link into Replo's chat, and every Buy Now button on the page opens it.

What a Square payment link costs

Square charges its online rate on each payment link sale. Plus and Premium plans pay less per sale.

Square planOnline feeFee on $80You keep
Free3.3% + 30¢$2.94$77.06
Plus or Premium2.9% + 30¢$2.62$77.38
Bar chart of the fee on an $80 sale: Stripe card $2.62, PayPal card $2.88, Square Free plan $2.94, PayPal paid with PayPal or Venmo $3.28

The seller links are 66¢ apart on an $80 sale, so pick the app your buyers already use.

What Square can't do for a sale

  • Events and classes: Dashboard only
  • Up to two custom fields
  • Redirect set in Dashboard only
  • No tax or shipping abroad
  • Deleting a link can't be undone
  • No page to explain the offer

When a link alone isn't enough

Visitors want to know what they get before paying. Replo builds that page and points its buttons at your link.

You needA payment link aloneA Replo page + your link
Explain the offer before the priceNoYes
Reviews, photos and answersNoYes
Your own domainProvider's addressYes
Several products on one pageOne link eachYes, a button each
See which ad brought the saleUTM tags onlyVisits, clicks and heatmaps
Replo docs, How It Works: customer lands on your Replo page, clicks Buy Now, the button redirects to your external checkout link, and the customer pays there

The Replo page makes the case; its Buy Now button sends the buyer to your payment link to pay.

Frequently asked questions

How much does a Square payment link cost?
Nothing to create. Square charges its online processing rate on each sale: 3.3% + 30¢ on the Free plan and 2.9% + 30¢ on Plus and Premium, so an $80 sale costs $2.94 or $2.62. Compare orders in the payment processing fee calculator.
Can a Square payment link charge on a schedule?
Yes, for link types that allow it. When you create the link in Square Dashboard, set its frequency to recurring instead of one-time, and buyers are charged on that schedule.
Can I make a Square payment link from my phone?
Yes. In the Square Point of Sale app, tap More, then Payment links, then the plus. The app makes links to collect a payment, sell an item or accept a donation; events and classes need Square Dashboard.
Can Replo make the Square payment link for me?
No. You make the link in Square and paste it into Replo. Replo builds the sales page around it and points every buy button at your link, so payments and orders stay in your Square account.
Where do these steps and fees come from?
From each company's own pages: Square Support: Create and share payment links, Square: Our fees. Fees change, so check them before you set a price.
Replo docs, When to Sell on Replo: perfect for digital content or products, simple SKUs and testing demand; not for physical products or large catalogs with variants

Replo checkout suits digital products and simple items. For subscriptions or shipping, keep the payment link.

Build the page around your link

Fill in the brackets and send it. Replo builds the sales page and points every button at your Square link.

Your first message

Create a product called [product name] at [price]. Use this Square link as its checkout: [your link]. Then build a sales page for it: who it's for, what they get, three reviews, and a buy button in every section.

Start with this prompt

See what works, then improve it

Every site you publish comes with analytics, heatmaps, A/B testing and reports.

  • Live

    Analytics on every page

    See visits, traffic sources and sales for every page you publish.

    See analytics

  • Live

    Heatmaps

    See where visitors click and how far they scroll on each page.

    See heatmaps

  • Live

    Reports on a schedule

    Get your site's traffic and sales emailed to your team daily or weekly.

    See reports

  • Live

    A/B testing

    Split traffic between two versions of a page and keep the one that wins.

    How it works

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